Stable Navigation with Career-Driven Traffic: The Careers page continues to be a top driver of sessions. Ensure its layout is clean, mobile-optimized, and updated with the latest projects and opportunities, particularly in top geographies.
Internal & Direct Traffic Lead First-Touch Sessions: The proportion of direct traffic and internal links suggest users are entering via bookmarked links or internal communications. Keep homepage and top nav links intuitive and aligned with current org priorities to support these entry points.
Referral Patterns Are Fluid & Impactful: The transition from LinkedIn to BECSPN as a leading source link, and the emergence of Facebook again, suggest external traffic sources fluctuate month to month. Regularly monitor referral link performance and rotate featured content to keep momentum high.
/careers
57,297
Views
29,296
Active Users
1.96
Sessions
43s
Time on Site
278,017
Events
/ (Homepage)
33,512
Views
25,056
Active Users
1.34
Sessions
25s
Time on Site
185,645
Events
/Contact
7,230
Views
5,523
Active Users
1.31
Sessions
1m 08s
Time on Site
46,208
Events
/Projects
5,535
Views
4,063
Active Users
1.36
Sessions
54s
Time on Site
26,501
Events
/Suppliers
3,373
Views
2,203
Active Users
1.53
Sessions
41s
Time on Site
24,239
Events